What is a Beacon and how does it work?
Beacons are low cost, low power transmitters that are equipped with Bluetooth Low Energy (BLE) technology. These hardware devices transmit BLE signals (within a certain proximity radius) which are then read by other bluetooth-enabled mobile devices and are used to detect proximity and determine micro-location.
So unlike other location-based services such as GPS, that leverages latitude and longitude values to determine the exact location of a device, beacons are used to determine the relative location of a device which is computed based on it's proximity to the beacon hardware. This makes beacons more battery efficient than other services such as GPS, that drain a lot of battery.
It's also important to note that beacons don't transmit content. Instead, they transmit a series of identifying numbers. This transmitted signal is then decoded by a mobile device to identify the beacon and determine the device's proximity to the beacon based on the signal strength of the transmission.
Setting up your beacon
Yes, It is this simple.
After you have selected your beacon style set from the Shop section, you will begin to fill out your Zipp Beacon form. Most sections are optional, but you will not be able to complete your order until you fill out the mandatory fields and upload your image/logo.